WE HELP COMPANIES
TELL BETTER STORIES.

Storytelling makes complicated subjects like generative AI, global infrastructure and financial services easier for employees and customers to understand.

At Joe Zeff Design, we find ways to reduce complexity and make content resonate. We then bring these stories to life using augmented reality, billboards, bus wraps, eBooks, infographics, interactive content, microsites and videos — whatever it takes to engage your intended audience.

We learned our craft at The New York Times and TIME magazine. Now we help clients use storytelling to achieve their business objectives — companies like American Express Global Business Travel, AT&T, AWS, Delta Air Lines, Google, JPMorgan Chase, Nike and T-Mobile.

Not only do we make things simple. We make it fun.

Connect with Joe

Visual storytelling
Explain your product or service to amplify what makes it special or different

Interactive content
Convert websites, sales tools and trade show booths into experiences

Infographics
Simplify complex content using illustration, animation and interactivity

Augmented reality
Deliver experiences anyone can access through QR codes and hyperlinks

Business storytelling

We helped Black & Veatch, one of the world’s largest engineering firms, tell its story about critical infrastructure, and how they make what’s invisible invaluable.
AT&T Business sells hundreds of products and services. We created an interactive story that helps conference attendees understand how the parts connect.
We partnered with the Pittsburgh Robotics Network to create a microsite that makes the region’s ecosystem of companies, schools and organizations easier to see.
We worked with International Meetings & Science, a WPP agency focused on medical education, to put a new face on their website and help people see what they do.
Travelers looked to American Express Global Business Travel for answers as travel restrictions were lifted, so we designed a responsive microsite to provide the information people needed most.
An interactive graphic for Time magazine about Pittsburgh-based Astrobotic and its Peregrine lander now welcomes visitors on a giant touchscreen at Pittsburgh’s Moonshot Museum.